The North Carolina Department of Transportation (NCDOT) Research & Development Unit’s research projects are multifaceted – focusing on safety, materials, operations, planning, mobility, human and natural environments, and more – and have a real impact on people and communities across the state. It’s imperative that the story of the value of these projects is told, and heard, by many. This goes beyond needing to understand how tax dollars are being spent; how can we help North Carolinians appreciate how NCDOT research directly benefits them when they use the state’s transportation system?
The UNC Highway Safety Research Center (HSRC) Research Team will work closely with the NCDOT Research & Development Unit; Public Involvement, Community Studies & Visualization office; and Communications Office, to promote the use and impacts of NCDOT research projects and products through an informative video series, tentatively titled “NCDOT Research Reels.” These short videos will promote the results of completed NCDOT research projects, explain how these products can or have been applied, as well as promote the benefits of these products results to potential users. The Research team will conduct all steps of the video production process, creating up to twelve succinct videos showcasing different key projects and areas of NCDOT’s research portfolio with interviews, on-site footage of research implementation, discussions with community members, narration and editing, and distribution.
HSRC will conduct all steps of the video production process, creating up to twelve succinct videos showcasing different key projects and areas of NCDOT’s research portfolio with interviews, on-site footage of research implementation, discussions with community members, narration and editing, and distribution.
